Databases

We offer databases of individuals, households and companies for you to reach your target audience.

 

You have access to the most extensive database available, specifically created for effective direct mail campaigns:

  • they can be operatively segmented according to certain selection criteria
  • constantly updated
  • ensures all delivery-related activities in one place

The list of addressees selected from databases is valid at the moment of preparation. If confirmation of the order is moved on to the next work week, the selection must be carried out again.

To use database services, conclude an agreement.

 

The Database of Individuals of “Latvijas Pasts”

A unique database containing 272,678 addressees. Created on the basis of the persons' consent to receive addressed advertising mail.

Selection of target audience is offered for single mailing of postal items together with:

  • recipient's personalisation and addressing – printing of full name and address carried out by LLC “Mailmaster”
  • delivery of postal items to the addressees

The database provides accurate selection of target audience based on the following criteria:

  • geographic – place of residence (up to a specific street)
  • demographic – age, gender, family size
  • socio-economic – income, language, pets, car, internet connection at home, etc.
  • psychographic – range of interests, hobbies, particular interests

Attention! The list of selected addressees is not made available to you.

 

The Database of Households of “Latvijas Pasts”

Extensive database that is created for unaddressed direct mail campaigns and includes 443,477 households.

Selection of target audience is offered for single unaddressed mailing of postal items together with a delivery to mailboxes.

The database provides accurate selection of the target audience based on the following criteria:

  • geographic – place of residence (up to a specific street)
  • demographic – age, gender, family size
  • socio-economic – income, language, pets, car, internet connection at home, etc.
  • psychographic – range of interests, hobbies, particular interests

Attention! The list of selected addressees is not made available to you.

 

Database of Companies

Database of Latvian companies maintained by 1188. Includes the name, address, phone number, email address and website of a company.

The selection of the target audience is offered only together with:

  • personalisation and addressing of postal items – printing of full name and address carried out by LLC “Mailmaster”
  • delivery of postal items to the addressees

The database provides accurate selection of the target audience based on the following criteria:

  • branch of activity of the company (industry)
  • place of location of the company (address)

The list of selected addressees is made available to you.

 

Direct Mail

You have an option to send identical advertising or publicity material to specific addressees. Addressed advertising mail improves sales results, enhances buyer loyalty and attracts new customers.

Direct mail items include handouts, marketing or publicity materials with an identical message only (except for the addressee's name, address and identification number, or other modifications that do not change the nature of the message).

Bills, invoices, financial statements and other non-identical messages, as well as advertising and other items combined in a single package are not regarded as direct mail.­

To mail addressed advertising items:

  • conclude an agreement on delivery of direct mail
  • sort the postal items by postal codes of addressees in ascending order
  • submit at least 500 units for mailing at a time
  • add one sample of the contents of the postal item and a filled-in PS27c list of direct mail items submitted to “Latvijas Pasts” in 2 copies


Delivery Term

Delivered within 10 business days.


Dimensions

Maximum: the sum of length, width and thickness up to 90 cm, neither dimension may exceed 60 cm; the sum of length and double diameter of a roll up to 104 cm, neither dimension may exceed 90 cm.

Minimum: 9x14 cm; the sum of length and double diameter of a roll up to 17 cm, neither dimension may exceed 10 cm.

 

Learn more

Unaddressed Advertising Mail with an Additional Service

You have an option to deliver identical advertising or publicity material to a segmented group of recipients. Unaddressed advertising mail improves sales results, enhances buyer loyalty and attracts new customers.

The advantage of such postal items is low preparation costs, as the items do not have to be addressed.

Conclude an agreement on delivery of unaddressed advertising mail with an additional service, keeping in mind the following conditions:

  • the minimum mailing volume of 500 units
  • we do not ensure delivery to damaged mailboxes or mailboxes that cannot be locked
  • delivery to mailboxes of the target audience in Latvia is ensured within 10 business days

Dimensions

  • Maximum: the sum of length, width and thickness up to 90 cm, neither dimension may exceed 60 cm; the sum of length and double diameter of a roll up to 104 cm, neither dimension may exceed 90 cm.
  • Minimum: 9x14 cm; the sum of length and double diameter of a roll up to 17 cm, neither dimension may exceed 10 cm.

You can choose the type of targeting:

  • use the database of households of “Latvijas Pasts” (including the information of press subscribers)
  • deliver together with your addressed postal items
  • submit a list of target mailboxes
  • use a specialised selection

 

Learn more

Commercial Correspondence with a Paid Reply

Companies that have concluded an agreement with “Latvijas Pasts” can pay for mailing back order forms, questionnaires, contracts and other documents from the addressee.

Prepare the postal item in accordance with the sample set out in the agreement and deliver or mail it to the addressee.

The addressee sends you a reply by dropping it into a letter box or submitting it for postage at any post office. The addressee does not have to pay for mailing the reply, unless he/she wants to send a registered postal item.

Replies are issued against a signature.

To learn about the service rates, please contact our sales department by calling 67008002 or writing an e-mail to tmr@pasts.lv.

 

 

 

 

Customer service

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