Almost 109.4 thousand subscriptions processed at Latvijas Pasts during the first month of the subscription campaign

10.11.2016

A total of 109,392 subscriptions were processed during October, the first month of Latvijas Pasts press subscription campaign, maintaining a stable level of subscription activity, which increased by 145 subscriptions compared to October 2015. Most customers subscribed to periodicals at one of Latvijas Pasts post offices or through the website www.abone.pasts.lv. This year Latvijas Pasts subscription campaign will run until the 28th of December, but there is an opportunity to subscribe to your favourite periodicals for 2017 at any other time: the newspapers and magazines issued in Latvia will be delivered in two business days if the publisher has provided for this possibility.

70% magazine subscriptions and 30% newspaper subscriptions were made using one of the subscription channels offered by Latvijas Pasts until the 31st of October 2016. Most subscriptions – 47.5% of the total number of subscriptions – were made at the post offices, although this share decreased by more than 4% in comparison to the same period last year. The customers are also actively using the e-subscription options, resulting in 38% of October’s subscriptions processed through the website www.abone.pasts.lv.

During the first month of the subscription campaign, compared to the same period in 2015, an increase has been observed in the number of subscriptions for the period of 10 to 12 months: 87% of all subscriptions were made for the said period, which is by 9% more than in 2015 within the subscription campaign for 2016. 8% of subscriptions were for six to nine months, 4% – for one to three months, and the least amount – 1% – were for four to five months.

The highest subscription activity is still observed in rural regions, where 79% of all subscriptions have been processed. In turn, 14% have been made in Riga and 7% – in the largest Latvian cities. 

The subscription to newspapers and magazines issued in Latvia for the period of 2017 through the website www.abone.pasts.lv, at post offices and from a postman will run until the 28th of December 2016. If you want to subscribe to periodicals by calling the information line, you can do it until the 18th of December. Subscription to newspapers and magazines issued abroad for 2017 will be open until the 15th of December 2016 on the website www.abone.pasts.lv, at post offices and from a postman, and until 12th of December by calling the information line.  

This year Latvijas Pasts subscription campaign will conclude on the 28th of December, but there is an opportunity to subscribe to your favourite periodicals at any other time: the newspapers and magazines issued in Latvia in the relevant period will be delivered in two business days if the publisher has provided for this possibility; subscriptions to other periodicals for 2017 will start from the beginning of a full month, and the time of receiving international periodicals will depend on the schedule set by the supplier and the subscription price period.

A total of 722 periodicals can be subscribed to at Latvijas Pasts for the year 2017, including 52 newspapers, 191 magazines and 57 regional periodicals issued in Latvia, as well as 422 foreign print media titles. 

The free e-subscription option offered on the website www.abone.pasts.lv is particularly advantageous and convenient. A customer may subscribe to the chosen periodicals without registration in the system and by paying for them online, with no service charge. 

Regular customers may find it more convenient to register their data in the subscription system, as they will not have to enter the required information again when making a subscription at a later time. Registered users will have faster access to updated information regarding the subscribed periodicals; besides, the e-subscription system provides the opportunity to review one’s previous subscriptions and related invoices. Subscription to the periodicals listed in the Subscription Catalogue 2017 through the website www.abone.pasts.lv is also available to customers abroad.

A total of 416,353 subscriptions to periodicals were processed during the three months of the subscription campaign for 2016.

About SJSC Latvijas Pasts

Latvijas Pasts ensures the widest availability of postal services throughout Latvia by maintaining more than 600 post offices. The primary function of the company is provision of the universal postal service; Latvijas Pasts also provides commercial transport, express mail, payment, press subscription, retail and philatelic services. Latvijas Pasts is a wholly State-owned company with more than 4,200 employees. The quality measurements of Latvijas Pasts domestic mail deliveries are regularly conducted by TNS Latvia, one of the leading market, social and media research agencies in Latvia. In turn, the quality measurements of the cross-border deliveries are provided within the framework of the International Post Corporation through the intermediary of the research companies TNS, Ipsos and Quotas.

Additional information:
Gundega Vārpa
Head of External Communications 
Phone: +371 67608505
E-mail: pr@pasts.lv; gundega.varpa@pasts.lv
twitter.com/latvijas_pasts; 
facebook.com/latvijas.pasts